Travelling down any main street in urban Australia today, you may notice a sea of neon signs. These white, light and bright shopfronts are the new laundromats.
No longer dingy and sad, today’s laundromats have cleaned up their image. They are now “lounges” or “clubs” that offer a “luxurious” laundry experience that promises to make the sisyphean task of laundry enjoyable.
