Aston Martin is the latest automaker to detail how it plans to embrace electrification. It was supposed to happen a few years ago with the revival of Lagonda as a purely electric sub-brand. However, the plan was ultimately axed, and we can say the same thing about the Rapid E. The folks from Gaydon have taken a shy attempt towards a greener lineup by giving the DBX a mild-hybrid inline-six engine in China.
A more substantial progress will be done by applying the Racing Green strategy announced today, on April 22, to coincide with Earth Day. As with other companies, the ultimate goal is to achieve carbon neutrality across the manufacturing and supply chain. If everything goes according to the plan, it's going to happen in 2039. To get there, the first order of business is to launch a plug-in hybrid model, the mid-engined Valhalla, of which deliveries will commence in early 2024.
