Asda has revealed plans to invest more than £73m to tackle the cost of living crisis for its customers and employees.
The supermarket giant, which is owned by the billionaire Issa brothers and TDR Capital, has dropped the price of over 100 family favourites until the end of the year.
It has also confirmed to 120,000 hourly paid shop floor employees that their pay will increase to £10.10 per hour from July.
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