Supermarket chain Asda is working with a children’s charity to help families who are struggling to buy school uniform.
The link up with Buttle UK comes after research from Asda found that more than half of parents in the UK are making sacrifices to be able to afford school uniform, including cutting back on food shops or energy use. More than nine out of 10 parents worry that their child will be bullied by having to go school in a uniform that doesn’t fit them and many have turned to friends or family to get help.
Asda has committed £125,000 to help children in low-income families get what they need for the next school year, providing George at Asda gift cards to Buttle UK to be passed on to families in need.