George at Asda shoppers are buying a £16 dress so quickly it has sold out in almost every size.
Supermarket giant Asda's in-house brand George has successfully built a dedicated fan base, with devoted shoppers eager to get their hands on its extensive line-up of on-trend and reasonably priced products. George offers shoppers a range of departments including womenswear, childrenswear, menswear, accessories and more.
And shoppers can't stop talking about one item in particular.
