The billionaire Issa Brothers have unveiled plans for Asda to overtake rival supermarket Sainsbury’s
Mohsin and Zuber Issa, who bought Asda from Walmart in a £6.8billion deal last year, have outlined how they want it to become the UK’s second biggest supermarket.
The founders, who started their business empire with a single petrol station in Bury, want Asda to focus on improved product quality, open more stand-alone convenience stores and appoint specialist greengrocers at stores.
