Supermarket giant Asda has launched a new meal plan that can feed a family of four for less than £20 a week.
The initiative comes after Asda released its Just Essentials range last year in a bid to help shoppers cut cost amid the ongoing cost of living crisis. Winner of the Quality Food Awards “Own Label Brand of the Year”, the budget-friendly range includes everything from fresh produce to cupboard essentials, with prices starting at just 16p.
This week, the retailer has revealed a number of budget-friendly recipes that are both nutritious and tasty and use the Just Essentials range. From tuna and tomato pasta to chicken stew and rice, the recipe plan aims to help families plan and cook a whole week's worth of evening meals for as little as £2.10 per meal for four.
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The Just Essentials "7 for £20" plan is available online now. Customers can browse the seven recipes and add each ingredient required to their basket, before following the method to create each meal on the Asda Good Living website.
Each recipe consists of simple family favourites that won't break the bank. The only things customers will need in their cupboards already are oil, salt and pepper.
Sam Dickson, Acting Chief Customer Office at Asda, said: “Our reputation for offering quality, low-cost food products means that we’re trusted by families and shoppers looking for good food on a budget. Following the successful launch of our Just Essentials range, our 7 meals for £20 plan goes one step further by offering recipe suggestions that can help customers create delicious, healthy meals for the whole family at a time when customers are looking for ways to make their shopping budgets work harder”.
The seven recipes are available to buy online here.
Asda’s Just Essentials meal plan includes the below evening meals:
- Monday – Sausage and Mash
- Tuesday – Fish Biryani
- Wednesday – Fish Pie
- Thursday – Bacon and Pea Frittata
- Friday – Tuna and Tomato Pasta
- Saturday – Chicken Stew and Rice
- Sunday – Chicken Pasta
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