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Fortune
Fortune
Prarthana Prakash

As the world’s population ages, baby food pioneer Nestlé wants to cash in a new growth market—the elderly

Mark Schneider sitting on a stage (Credit: Hollie Adams—Bloomberg/Getty Images)

There’s no running away from the demographic change. A large chunk of the global population will hit their senior years in the coming decades, with the number of people aged 60 years and above doubling between 2020 and 2050.  

As alarming as population aging may be for economic growth and public finances, it presents an opportunity for Swiss food and nutrition conglomerate Nestlé. 

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