As Rupert Murdoch hands over the reins of News Corp and Fox to his son Lachlan, there is an opportunity to rebuild the relationship between the family’s media empire and former US president Donald Trump. This would make business sense for Fox as Trump is a ratings winner. But it may prove to be more difficult than it first appears.
The deterioration of the relationship between the Murdochs and the former president resulted in Trump choosing not to attend the Fox’s Republican debates. But Trump’s refusal to participate in any of the three debates has not affected his chances of gaining the nomination.
After the third debate on November 8, absent Trump was judged by 30% of the viewers to be the winner, in a J.L. Partners poll. Further proof, according to one commentator, that missing the debates has illustrated that Fox is more reliant on Trump than vice versa.
