Bruce Campbell has revealed why he hasn't played Ash Williams in more Evil Dead movies, and the reason is amusingly Bruce Campbell: he's not into schmoozing studio bosses.
While the actor fronted Sam Raimi's The Evil Dead (1981) and its follow-ups Evil Dead 2 and Army of Darkness, and has produced each Deadite-filled film that followed, his character Ash Williams has been notably absent from the big screen over the last three decades. The smarmy, wild-eyed survivor popped up in the post-credits scene of Fede Álvarez's take in 2013 – but has only featured in comedy TV show Ash vs Evil Dead and its video game spin-off since then.
