As Aussie as vanilla slice: how the delicate European dessert became the snot block of Aussie bakeries

Wikimedia Commons, CC BY-SA

In 1998, Victorian premier Jeff Kennett visited a town in regional Victoria and said he had discovered, in his opinion, the best vanilla slice in Australia at the local bakery. He was so inspired by his slice experience that he established a new competition to determine, conclusively, Australia’s best vanilla slice. The inaugural “Great Australian Vanilla Slice Triumph” was held in Ouyen, Victoria on October 23 that year.

Kennett’s press release promoting the event declared this “important Australian culinary delicacy has tantalised Australians since white settlement” and “the pursuit of the best vanilla slice and the best vanilla slice baker in Australia should be of great national interest”.