
Buying a mattress online is so easy – find the best price, add to cart, and check out. But if you're too cavalier in your quest for the best mattress, you could wind up with a bed that's totally wrong for your preferences. I don't want to see that happen to you, so I'd like to offer my advice as a professional mattress tester and deal hunter who's been covering Black Friday sales for the last 15 years.
Below are my three golden rules for winning this year's Black Friday mattress deals. However, this is advice worth following at any time – especially since mattress sales take place all year round. If you're looking for more information on a specific model, we have a vast library of reviews for you to peruse.