Arsenal have gone from being a club that often watched the purse strings more than most to one that seems to spend at will over the last few summers.
This transfer window has proved no different, with Mikel Arteta making five new signings so far and more expected in the coming weeks. The Gunners know that supporters will expect this spending spree to prove worthwhile in the long run, with Champions League qualification the ultimate aim.
Things got off to a bright start in that regard, with morale around the club high after last Friday's opening night victory away at Crystal Palace under the white hot spotlights at Selhurst Park. Arsenal have a chance to build real momentum in the opening exchanges of the season and could be boosted by some new faces coming into the fold.