Few Arsenal fans will ever forget the afternoon of February 23, 2008 at a rain-soaked St Andrews in a game marred by one of the nastiest injuries seen on a football pitch in this country.
It marks the day that Eduardo da Silva 's career changed forever, as the Gunners striker suffered irreparable damage after a hefty challenge from Birmingham's Martin Taylor.
Jonathan Pearce's BBC commentary was enough to paint a picture of an incident that some still view as the standalone reason which derailed the Gunners' 07/08 season.
"The Arsenal players here are in some distress, I'm told the injury is so disturbing we cannot show pictures of it - rarely have I seen such collective anguish on the faces of football players."
Barely three minutes had passed before the sight of the crestfallen faces of Emmanuel Adebayor, Cesc Fabregas and Bacary Sagna would go on to define the ultimate 'what if' season in Arsenal's recent history.
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The Gunners sat five points clear at the top of the table before kick-off and were on course to secure their first Premier League title since 'the Invincibles' in 2004.
This was a drastically different squad, hardly littered with superstars but instead bursting with vibrant young talent spearheaded by a manager who was always willing to try and debunk the 'you can't win anything with kids' myth.
It is perhaps a reason as to why their title charge fell apart so spectacularly in the wake of the incident, a team of players with insufficient experience under their belt to deal with such a horrific injury to a teammate.
The game in question ended 2-2 after a late Birmingham penalty saw Arsenal snatch an underwhelming draw from the jaws of what would have been a vital victory.
However, any post-match talk of the game itself was put on the backburner amid the concern for Eduardo.
Mike Dean was in charge of things that fateful afternoon and the experienced official took one glance at Eduardo's left foot before reaching for his back pocket to dismiss Taylor.
The Arsenal striker had actually suffered a broken left fibula and an open dislocation of his left ankle, but few inside the stadium or anyone watching home could tell immediately.
Taylor has always insisted he never intended to cause such an injury and recalled the moment it happened to the Independent just five days after.
"All I remember was him going deep into midfield, turning and taking a touch," Taylor said.
"I felt he showed me enough of the ball to win it. In my head I definitely thought I could get that ball. There was never any intention to hurt him. It is not in my mentality to be premeditated or hurt someone.
"I'm not even the type to be physical with an opponent to 'show him that I am there'. It was just a fact that I thought the ball was there to win and – as other people have said – Eduardo was too quick for me."
Things turned ugly after the game when Wenger had a slightly different outlook on the incident.
Asked whether he felt the tackle warranted a red card, the Frenchman replied: "I think this guy should never play football again, what is he doing on a football pitch?
"I feel that the idea that has gone around a long time is that to stop Arsenal - you have to kick Arsenal, I knew that was coming for a long time now."
Wenger went on to claim: "People will say he is not the type of guy who does that. But it is like a guy who kills only once in his life. There is still a dead person."
While the former Arsenal boss subsequently retracted his emotive comments, the damage had been done and Taylor was subjected to more than 80 death threats in the days that followed.
Eduardo's season was going well prior to the moment that would change his career with 12 goals in 22 starts, but as Wenger said after the game: "more than his season is over."
Post-Invincibles Arsenal under Wenger were often tagged as a side that would capitulate when the going got tough and that was very much the case against Birmingham.
After the last-gasp penalty, Dean's full-time whistle sparked one of the more memorable meltdowns English football has seen in recent years.
Then-Arsenal skipper William Gallas sat on the turf as other players made their way off, the France international cut a figure of both frustration and fury.
Eventually, Wenger was forced to come on to the pitch and console Gallas on the walk back down the tunnel.
It had proved to be a catastrophic day for the very fabric of Arsenal and their young side that seemed on the cusp of securing what has since been an elusive league title.
With their morale in tatters, Arsenal would go on to draw the next four games and allow their nearest rivals the chance to catch up and eventually overtake them.
For Eduardo personally, the clash arguably marks the final game he was allowed to operate at his absolute peak before his best days were robbed of him by a freak accident.
He briefly returned to the Arsenal side after a lengthy lay-off, but fell drastically short of ever returning to the heights many tipped he would.
Amid all the characters and controversial fall-out in this sorry story, there are two protagonists in Eduardo and Taylor.
Both are forever bounded by the incredibly unfortunate turn of events that occurred three minutes into that fixture in Birmingham 14 years ago.
Taylor eventually hung up his boots following his release from Sheffield Wednesday in the summer of 2014, four years earlier than the former Arsenal man.
Eduardo, meanwhile, reflected on the incident seven years after in a short twitter thread that displayed no resentment, just a heartfelt thanks to those who had helped him through.
"My worst injury," he wrote. "But I don't want to remember the sadness, just the support that everyone always gave me.
"Of course, Arsenal fans were really special that time. Thanks a lot for everything. And also to all my other fans. It means a lot to me. Cheers."
The Croatian international left Arsenal in 2010 and embarked on a journeyman career that took him to Ukraine, Brazil and Poland before his retirement in 2018.
"S*** happens," Eduardo added in a separate interview. "I see this as a risk in professional football. Sometimes you go up, sometimes you go down."