Arm brings back ex-VP of engineering from AWS as it may seek to compete with its own customers with rival server CPUs

Rami Sinno.

• Arm moves closer to silicon manufacturing, risking strained ties with major partners
• Strategic hires reveal Arm’s deepening ambition to design complete chips independently
• Sinno’s Amazon track record signals Arm’s growing focus on artificial intelligence

Arm, long rumored to be considering building its own chips, is reportedly moving ahead with its “Picasso” project, potentially competing with major customers while also planning royalty hikes.