A dispute over a single scoop of ice cream is turning into a reminder that businesses may want to verify the facts before responding to customers online.
The controversy centers on Bake, a gourmet bakery and specialty cookie shop in Tempe, Arizona, after food reviewer Serg shared what he said was a disappointing $17 dessert. His original review focused on what he described as a surprisingly small serving, a missing caramel drizzle he had requested, and a hair he claimed was found in the ice cream.
