In 2026, frugality might feel to some more like a survival strategy than a lifestyle choice. A recent survey by price comparison site, Lenspricer, found that people across the country are adopting "broke behaviors," from skipping delivery fees to delaying purchases, to cope with the rising cost of living.
The online survey of just over 3,000 adult U.S. respondents highlights an interesting trend. People across the country are making strategic (though often small) adjustments to fine-tune their spending and hopefully save money in the long run.
