Car adverts tend to follow certain tropes, but some stand out from the fleet for their originality. A Twitter thread has gone viral after collecting together some of the best car adverts, and most of them have one thing in common.
While the array of media available for advertising has expanded hugely with TV, radio and the web, most of these clever car adverts demonstrate the enduring power of the best print ads and billboard advertising – especially when they have witty copy.
