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Benzinga
Benzinga
Entertainment
Chris Katje

Are Netflix Subscribers Playing Its Video Games? Here's The Latest Data

Video Game Nasdaq Netflix Reed Hastings Apptopia

Streaming giant Netflix Inc (NASDAQ:NFLX) has seen its base of subscribers decline in 2022. Video games and an ad-supported plan could be among the growth areas for the company. A new report shows the company’s early role in the video game sector might be underwhelming.

What Happened: Data from Apptopia shows that Netflix has 1.7 million daily active users for its mobile games and has seen 23.3 million downloads for its games since launching in November 2021. Data shared by CNBC highlights that 99% of Netflix users have not tried mobile games from the company yet.

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