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Fortune
Fortune
Kylie Robison

Are Hawaii’s tech landowners stepping up for Maui?

Hawaiian residents searching through the rubble of homes destroyed by fire in western Maui, August 11, 2023. (Credit: Patrick T. Fallon—AFP/Getty Images)

Amid the serene coasts of Hawaii, tech giants have carved out substantial domains, dubbing it home or claiming second homes for vacation retreats. Now, with the island of Maui devastated by wildfires, how did these digital moguls respond to the urgent pleas for aid?

The first who comes to mind is Salesforce CEO Marc Benioff, who’s woven Hawaii’s spirit of “Ohana” into his company’s culture. Benioff has a sprawling compound on Hawaii, the state’s largest island. He acquired the land in 2000 for $12.5 million and spent years designing it, even creating his own construction company to do so.

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