When Apple TV first rolled out the welcome mat for Widow’s Bay, it was with a teaser that leaned headlong into its spooky, Stephen King-inspired vibes. A journalist for The New York Times (Bashir Salahuddin) has come to the eponymous town to write about its potential as a travel destination. But he’s confronted with an ominous warning before he even sets foot on the island: “Bad things happen here.”
Those “bad things” run the gamut of every creepy horror trope you can think of. Widow’s Bay’s first trailer unleashed a supercut of scares clearly inspired by the likes of Psycho, The Grudge, and The Exorcist. There was even an instance of cannibalism in the coastal town’s early days, a fact that its mayor, Tom Loftis (Matthew Rhys), tries admirably to hide from his guest.