Apple (AAPL) just announced its new headset -- Vision Pro -- and social media is in a frenzy.
The product will not be released until early next year, so many can only speculate based on the information currently available.
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Apple made a lot of claims that the headset would change how people would work, whether in the office or remotely. Apple also showed unique ways to enhance media consumption, making interacting with characters or sporting events feel more authentic.
But these are all only based on what Apple is telling the public, and it’s, of course, putting its best foot forward. There are a lot of questions about how the Vision Pro will really perform once in the hands of consumers, and that seems to be where premier tech YouTuber Marques Brownlee stands.
“So many sick demos and claims … but also I have so many questions,” said Brownlee, who has nearly 17 million YouTube subscribers as MKBHD.
The design was another thing that caught the attention of social media, with many focusing on how it mirrors the popular book and movie “Ready Player One.”
Brownlee’s YouTube teammate David Imel poked fun at Apple’s new headset for being contradictory to what it had just talked about previously during OS announcements.
The Vision Pro is not yet tangible to the public, so it’s easy for many to fixate on something that is: the price. And that became the focus of a lot of attention once it was announced as $3,499 nearly an hour after the Vision Pro was first unveiled.
Start-up founder Nikita Bier commented on the price by comparing it to the median annual household income in the U.S. -- which is barely above $31,000 as of 2019, according to Google.
Another YouTube creator and media company founder Casey Neistat chimed in on the price -- which he initially thought would be much less -- saying it “makes sense.”
The reason why is that many first generation products, like Apple’s iPhone which launched at $599 or Samsung’s Fold which launched at nearly $2,000, come with many software and hardware flaws. Neistat trusts that those with money will be “early adopters” and the cost will eventually come down for the rest of the market.
