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Kiplinger
Kiplinger
Business
John Miley

Apple’s Strong Start in Virtual Reality

The Apple Vision Pro headset is seen on display at the Fifth Avenue Apple store on February 02 2024 in New York City Apple CEO Tim Cook and Senior Vice President of Retail and People Deirdre OBrien were at the opening of the Apple store on Fifth Avenue as the company begins its sale of the Vision Pro headset the companys first new product in seven years Photo by Michael M SantiagoGetty Images.

To help you understand what is going on in the tech sector our highly experienced Kiplinger Letter team will keep you abreast of the latest developments and forecasts (Get a free issue of The Kiplinger Letter or subscribe). You'll get all the latest news first by subscribing, but we will publish many (but not all) of the forecasts a few days afterward online. Here’s the latest… 

Apple certainly wasn’t the first to launch a virtual-reality headset. But its high-tech, and high-priced, device officially kicked off the virtual reality era. The tech giant will sell over 400,000 units of the Apple Vision Pro in 2024, according to a recent forecast by tech market research company IDC. 

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