Apple's 2024 OLED iPad Pro models could be vastly more expensive than existing iPad Pros and may cost even more than some MacBook Pros currently on sale, according to a new report.
The website MacRumours reports that industry sources cited by The Elec say that Apple is already considering its pricing strategy for next year's two OLED iPad Pro models, with current estimates starting at $1,500 (£1,250) and $1,800 (£1,500) for the 11-inch and 13-inch models.
It says that price estimates even eclipse the price of some MacBook Pro models currently on sale. According to the Korean-language report, the industry response to the price hikes is divided, with some considering them a reasonable increase given the switch to superior OLED technology that will attract Apple's loyal customer base, while others believe the prices will make it difficult to maintain sales because iPads lack the replacement demand of iPhones.
