Let us suppose, for a moment, that you are looking to pick up a new iPhone this year. Let us also suppose that the current iPhone lineup following last fall's iPhone 16 launch simply doesn't do it for you. Maybe you were hoping for something more, maybe you're waiting for the Apple Intelligence roll out to get further along — the reason doesn't matter. You've looked at the best iPhones currently available and thought, "Nah, not for me," even as that current iPhone in your pocket is getting older and older.
Well, you are in luck, as this year, you should have multiple chances to pick out a new iPhone. Most of the time, new iPhones appear but once a year, usually in September when Apple shows off its latest flagship devices. And for 2025, the odds are very strong that history will repeat itself, with the new iPhone 17 lineup making its anticipated appearance in the fall.
