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International Business Times UK

Technology

Marie Joy Toledo

Apple Poised to Knock Samsung Off Top Spot After 14 Years in a Shock Power Shift

Apple Samsung Counterpoint Research Android

Apple iPhone 17 (Credit: Unsplash)

Apple is on track to overtake Samsung in global smartphone shipments for the first time in 14 years, marking one of the most significant power shifts in the industry's modern history. The projection, based on fresh data from Counterpoint Research, suggests that 2025 could be the year Apple reclaims the top position it last held in 2011. Analysts say the development reflects changing consumer behaviour, rising demand for recent iPhone models and a broader transformation in global smartphone trends.

Forecast Shows Apple Surging Ahead in 2025

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One subscription that gives you access to news from hundreds of sites

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