Apple (AAPL) stock has been on a tear lately, fueled by strong iPhone sales and investor excitement around AI. The company is one of the world’s largest tech giants, and it just posted record results.
Apple's Worldwide Developers Conference (WWDC) 2026 started on Monday, June 8. Investors are hopeful that CEO Tim Cook and his team will unveil major Apple Intelligence and software upgrades. Apple says the week will spotlight AI advances, new software, and developer tools. That is the real story. Investors do not just want another keynote — they want proof that Apple can turn Apple Intelligence into something useful, sticky, and worth paying for over time.