A leaked video just gave the world an early look at Apple’s (AAPL) next big bet. It showed AirPods with a built-in camera that can see the world around you and feed what it sees to Siri. In the clip, someone holds a book up to the earbuds, and Siri reads the cover to identify it. The video was accidentally buried in a Mac software update, and it sparked hope that the product was arriving soon. Then Bloomberg reported that it isn’t. Apple continues to be held back by supply-chain and software problems, and is therefore still targeting 2027.
That delay is the real story, because it isn’t the first time. Let's take a closer look.