
Hype around A.I. has been unavoidable this year, thanks largely to chatbot phenomenon ChatGPT—but as Google, Microsoft and Amazon race to develop powerful generative A.I., one tech giant has been notably absent from the competition.
Big Tech has invested billions of dollars in A.I. since OpenAI’s ChatGPT took the world by storm late last year, with Microsoft using the tech to upgrade its Bing search engine while Alphabet’s Google unveiled its own chatbot, Bard.