
Now that the Apple September Event can be added to the calendar in permanent ink — Apple set a September 12 date for its next big product launch — we can start thinking about what's in store for us at the Steve Jobs Theater in Cupertino.
The new iPhone 15 will be in the mix and we should see the new Apple Watch 9, too. But there's also the small matter of what's going to occupy the prime spot at the end of the show — the product that will have everyone talking long after things wrap up.