A new report has detailed some of the new features that Apple’s partnership with Google could bring to Siri, which could help the iPhone and other devices catch up with other AI assistants.
Apple first announced that it would use Gemini to help power a more personalized Siri earlier this week, mentioning how it would improve the feature to meet current standards. Following that story, The Information recently offered further details on several new features that could launch as part of the more powerful Siri.
The report, citing a person who has allegedly been involved with the project, states that the new Siri will be able to answer queries more conversationally, while also improving responses related to world knowledge or factual questions, such as the population of a country.
The integration will also apparently allow Siri to tell more stories, offer emotional support with conversational answers, and assist with tasks. This includes offering prompts when you need to leave for the airport or create documents in the Notes app, such as cooking recipes.
The Information also details that further Siri capabilities will be announced at the next WWDC event, which is likely planned for June. These new features include the assistant retaining knowledge of past conversations and offering proactive suggestions based on information from other apps on your device, including the calendar app.
It’s also noted that the latest prototype of the more personalized Siri does not contain any Google or Gemini branding. Apple will reportedly be able to fine-tune Gemini’s model to help ensure that Siri works in a way that Apple prefers, rather than resorting to Google’s base style. On top of that, to maintain Apple’s privacy pledge, the Gemini AI will run directly on Apple devices and iCloud service, rather than on Google’s servers.
Why is Apple using Gemini?
This isn’t the first time that we’ve seen Apple make use of a competitor's model within its own product. For instance, ChatGPT has been integrated into Apple Intelligence from the start help improve the overall service, such as in Visual Intelligence to allow users to ask the chatbot questions about what they see on the screen. However, this is very different from basing Siri itself on a service from a rival company.
Apple reportedly evaluated multiple options for the advanced Siri, eventually determining that Gemini’s AI models and cloud infrastructure offer the strongest base to enhance its own Apple Foundation models. This should allow Apple to catch up with its rivals Google and OpenAI, by customizing an existing setup, rather than having to wait years to close the gap through developing its own.
Overall, the future currently looks bright for Siri and the future of Apple Intelligence, especially when competing with other assistants available on phones like the Galaxy S25 Ultra and Pixel 10 Pro XL. We will make sure to keep you updated on any changes and when the new additions are finally released.
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