The chief executive and founder of AO has handed over 1.4 million of his shares in the online white goods retailer to charity.
John Roberts has reduced his holding in the Bolton-headquartered company to 18.35% after donating the shares, worth around £881,000, to good causes.
The CEO also transferred over 1.47 million shares to charity in April last year. However, AO's share price was higher at the time which meant the donation was worth about £1.2m.