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Fortune
Fortune
Jeff John Roberts

Anyone want to buy a crypto media company?

(Credit: HUM Images/Universal Images Group/Getty Images)

Happy Friday, everyone. Bitcoin is still trading above $21,000 as of Friday morning. If the price holds, it will cap off the best week for the crypto markets in recent memory and foster a sense of optimism that's been sorely missing since the FTX catastrophe. It's ironic then that one of the crypto industry's brightest lights—the media outlet Coindesk—is on the block.

The Wall Street Journal reported this week that Coindesk has retained investment bankers at Lazard to broker a deal at a time when its parent company, DCG, is strapped for cash amid the insolvency of its trading arm Genesis. Several unnamed parties are reportedly kicking the tires at a price above $200 million—a fine figure but one much less than the $300 million price Coindesk was reportedly seeking in November when rumors of the sale first surfaced.

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