The secondhand luxury market has been booming in recent years, and rightly so. With a growing focus on circular fashion, sustainability and more considered shopping habits, resale has shifted from niche to necessity—and Sign of the Times has been leading the way for more than 50 years. Founded in 1976, London's original luxury reseller remains a go-to for pre-loved designer fashion, and with CEO Antonia Johnstone at the helm, it has evolved from a single boutique into a global powerhouse.
Here, Antonia Johnstone shares what life really looks like behind the scenes of her nine-to-five—from daily routines and office essentials to the lessons she's learned while running one of the world's foremost fashion resale platforms.
