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The Guardian - AU
The Guardian - AU
National
Tory Shepherd and Luca Ittimani

Anti-Musk sentiment runs high in Adelaide as 95% of submissions oppose land sale to Tesla

Elon Musk in a Gulf of America hat
Residents of Marion, a local Adelaide council in South Australia, are opposed to the sale of public land to Tesla, with many citing ‘anti-Elon Musk sentiment’. Photograph: Jim Watson/AFP/Getty Images

Elon Musk’s so-called “brand destruction” is in full flight in Adelaide, where residents have voted overwhelmingly to reject plans for a Tesla factory.

The city of Marion in South Australia is considering selling 2,664 sq metres of public land – which is contaminated and not publicly accessible – to Tesla which wants to build a battery factory on the plot.

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