Even though this year’s Super Bowl is something of a repeat of 2015’s Super Bowl XLIX, with the New England Patriots facing off against the Seattle Seahawks, just about all of the details involved are different, from the coaches to the players to the stadium location. In fact, this year’s telecast will deliver a surprising first, as SNL vet Andy Samberg is making his 2026 TV schedule debut with a hilarious new mayonnaise-filled Hellmann’s ad after years of turning down ad offers for the NFL’s biggest game.
