An algorithm off switch isn’t enough. A digital duty of care must hold tech bros accountable for addictive designs

It is already proven that addictive design features in the digital media platforms can erode attention and productivity, writes Zoe Daniel. Photograph: Nathan Howard/Reuters

A digital duty of care is about a lot more than opting out of “the algorithm”. And after the simplistic and at best patchy exercise of the under-16s social media ban, we shouldn’t let the government get away with another populist policy that looks good on the surface but doesn’t get to the core of the problem.

A digital duty of care must hold the tech bros accountable for the safety of the spaces that they have created.