As Saudi Arabia's western region absorbs a wave of capital tied to religious tourism and Vision 2030's urban-development push, the developers anchored there are increasingly moving from single landmark projects toward broader, multi-destination platforms. Umm Al Qura, a Development & Construction Company, best known for the Masar Destination in Makkah, became the latest to make that shift this week, unveiling a 2026–2030 growth strategy. The strategic shift repositions the company as a diversified urban developer across Makkah, Jeddah and Madinah, alongside the launch of Masar Gardens, a 1.2 million-square-meter project spanning the Hindawiya West and Hindawiya South sites next to its flagship development.
The two Hindawiya parcels have been awarded to a consortium comprising Umm Al Qura, Makkah Construction and Development Company, and Rajhi United Real Estate Company, underscoring the scale of institutional collaboration and investment supporting the project's next phase of growth.
