Heritage Foods Ltd said on Wednesday it has submitted a detailed response to the Food Safety and Standards Authority of India (FSSAI) over a show-cause notice concerning the use of the term "Fresh Paneer" on its product packaging, maintaining that the label accurately describes the product and does not mislead consumers.
The dairy company said "Fresh Paneer" refers to the inherent nature of paneer as a fresh dairy product made from pasteurised milk for refrigerated consumption with a limited shelf life, and is not an exaggerated quality claim.
