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Zenger
Zenger
Technology
Shanthi Rexaline

Amazon’s AWS Invests $100 Million To Build Generative AI Center

Amazon's seemingly laidback approach contrasts with that of other big techs. After Microsoft Corp.  came out guns blazing with its $10 billion investment in OpenAI, other tech giants have plunged headfirst into the arena, not wanting to be left behind. These companies have committed billions of dollars. .PHOTO BY IDREES ABBAS/GETTY IMAGES

Amazon, Inc. isn’t flustered by its lagging position in the artificial intelligence race and is pushing ahead with a well-thought-out strategy.Amazon Web Services, or AWS, announced this week that it is getting started on a small scale with a $100 million investment that will be used to build a center that will specialize in helping businesses use generative AI.

“The AWS Generative AI Innovation Center team of strategists, data scientists, engineers, and solutions architects will work step-by-step with customers to build bespoke solutions that harness the power of generative AI.. After Microsoft Corp. came out guns blazing with its $10 billion investment in OpenAI, other tech giants have plunged headfirst into the arena, not wanting to be left behind. These companies have committed billions of dollars.

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