Amazon shoppers can now use a new augmented reality tool to try on their shoes virtually. The feature doesn’t apply to every shoe on the platform, but participating listings will feature a Virtual Try-On button within the Amazon Shopping app.
As of now, the feature is only available for iOS users in the United States and Canada, but Amazon plans on bringing it to Android users in the future. You can try on shoes from Puma, Reebok, New Balance, Adidas, and more, viewing the kicks from different angles with your camera. Without exiting the window, you can even check out different color variants for the same model.
