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International Business Times UK
International Business Times UK
Business
Vinay Patel

Amazon Prime Day 2025 May Be Extended by Two Days—But Are the 'Deals' Really Worth It?

Amazon Amazon Prime Day Prime Day Walmart LG
Amazon's popular Prime Day event in 2025 might see a change, potentially stretching to four days instead of the usual two, according to reports. (Credit: Pexels)

Amazon's highly anticipated Prime Day event may run a little longer in 2025, with reports suggesting a possible two-day extension. While an extended sale might sound appealing to bargain hunters, the key question remains: Will the discounts provide genuine savings, or are they simply savvy marketing tactics?

According to multiple reports, Amazon Services has informed independent sellers—who account for over half of the company's revenue—that 'two days just wasn't long enough' for Prime Day in 2025. The upcoming sale will also mark the event's 10th anniversary.

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