If you’re wondering when Amazon Prime Day is taking place this year, we’ve got some good news and some bad news.
First, the bad: the official sale took place over 11 - 12 July.
And the good? Amazon has fired the gun on another Prime Day-like sale - and it’s happening right now.
What are the Amazon Prime Big Deal Days?
Like Prime Day, this October sale rewards Prime members with exclusive discounts and deals. It’s second time lucky for anyone who missed out on deals in July’s main event, giving a chance to crack through your Christmas shopping list before the discounts of Black Friday come into play.
The exclusive sale will run in 19 countries, including the UK. It promises to showcase some of Amazon’s finest deals of the season.
Bargain hunters are in for a treat. The flagship July sale saw some stupendous roll-backs, from discounts on booze and Nintendo Switch bundles to hundreds wiped off the RRPs of splashy spends, like TVs, mattresses and vacuum cleaners.
When will the Amazon Prime Big Deal Days sale end?
The action wraps up on October 11 at 23:59 sharp - so there’s no time to waste.
Do you need an Amazon Prime Account to access the deals?
As this sale is for Prime account holders only, you will need to have signed up for Amazon Prime membership before it all kicks off.
It costs £8.99 per month, or you can pay £95 annually. Meanwhile, Amazon Student membership fees are £4.49 per month, or £47.49 per year if you pay a lump sum. For your money, you’ll have access to incredible deals as well as services and a world of entertainment and content. There’s a 30-day free trial available too so you can try before you commit.
What types of deals could we see?
There will be the usual Lightning Deals and Deals of the Day. Like their name, Lightning Deals are limited-time sales for a short period. Once the product runs out, it won’t be coming back - at least, not at such low prices. Deals of the Day last the whole day unless stock runs dry first.
How to keep up with the best deals
Just like the flagship Amazon Prime Day sale in July, we will be running a live blog detailing unmissable products at can’t-ignore low prices. Bookmark ES Best and check back over the sales period if you want a slice of the action.
For now, see the best Amazon deals below
Amazon Prime Big Deal Days LIVE: Updates on the latest deals in the sale on Echo, Kindle and more
Best gaming deals in the Amazon Prime Big Deals Day 2023: PS5 and Xbox Series S offers
Best Apple offers in Amazon Prime Big Deals Day 2023: iPhones, iPads and more
Best smartwatch and fitness tracker deals in the Amazon Prime Big Deals Day 2023
Best AirPod offers in the Amazon Prime Big Deals Day 2023
Best TV deals for Amazon Prime Big Deal Days 2023: Offers on LG, Samsung and more
Amazon Prime Day LIVE: Updates on the latest deals in the sale on Echo, Kindle and more
Best air fryer offers in the Amazon Prime Big Deal Day 2023: Ninja, Tefal and more
Best laptop deals for Amazon Prime Big Deal Days 2023
Best Dyson deals in the Amazon Prime Big Deals Day 2023: Vacuums, hair dryers and more
Finish Ultimate Plus Infinity Shine Dishwasher Tablets
Was: £16.80
Buy now £11.29, Amazon
BLACK+DECKER 63099 3-Tier Heated Clothes Airer Aluminium
Was: £155
Buy now £109.99, Amazon
Ninja Foodi MAX Dual Zone Digital Air Fryer
Was: £249
Buy now £219.00, Amazon
Perrier-Jouët Blanc de Blancs Champagne, 75cl with 2 Flutes
Was: £100
Buy now £79.74, Amazon
Yankee Candle Spiced Orange, Large jar Candle
Was: £29.99
Buy now £19.99, Amazon
Elizabeth Arden Retinol Ceramide Capsules Line Erasing Night Serum
Was: £77
Buy now £37.74, Amazon
Antler Clifton Suitcases - Set of 3
Was: £620
Buy now £496.00, Amazon
Tefal Easy Fry Classic 2in1 Air Fryer and Grill
Was: £99.99
Buy now £59.99, Amazon
Certified Refurbished Amazon Fire HD 10 tablet
Was: £143.99
Buy now £76.99, Amazon
SHareconn 6ft Pre-lit Artificial Christmas Tree
Was: £119.99
Buy now £95.99, Amazon
Apple 2020 MacBook Air Laptop M1 Chip, 13” Retina Display, 8GB RAM, 256GB SSD Storage
Was: £848
Buy now £849.00, Very
Oral-B Pro 3 Electric Toothbrush
Was: £100
Buy now £59.99, Amazon
LG OLED B3 55" 4K Smart TV, 2023
Was: £1,899
Buy now £1196.00, Amazon
NUTRiBULLET 600 Series - Nutrient Extractor High Speed Blender
Was: £69.99
Buy now £49.99, Amazon
Dyson Pure Cool Activated Carbon Fan and Purifier
Buy now £349.00, Amazon
Echo Buds (2nd Gen) Wireless earbuds with Alexa, Bluetooth in-ear headphones
Was: £109.99
Buy now £35.99, Amazon
BRAUN Series 5 50-B1200s Wet & Dry Foil Shaver - Black
Was: £139.99
Buy now £69.99, Amazon
Google Pixel 8 Pro 56GB + Pixel Watch 2
Was £1408
Buy now £1059.00, Amazon
Russell Hobbs Supreme Steam Traditional Iron 23060, 2400 W, Purple/White
Was: £49.99
Buy now £23.25, Amazon
Logitech G502 HERO High Performance Wired Gaming Mouse
Was: £79.99
Buy now £29.00, Amazon
Wizarding World, Magical Minis Hogwarts Castle with 12 Accessories, Lights, Sounds and Exclusive Hermione Doll, Kids Toys for Ages 5 and up
Was: £69.99
Buy now £26.49, Amazon
Melitta Barista TS Smart F85/0-101, Bean to Cup Coffee Machine
Was: £1259.99
Buy now £759.00, Amazon
Swan Alexa Smart Kettle, LED Touch Display, Keep Warm Function, Stainless Steel Insulated, 1.5L, 1800W, Black
Was: £99.99
Buy now £59.00, Amazon