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TechRadar
TechRadar
Craig Hale

Amazon is putting up $100m to battle Microsoft and Google for the next generation of AI

AWS re:Invent 2022 logo sign

While many companies are focused on bringing their versions of AI tools and AI writers to market, Amazon’s cloud division has been focused on helping startups reach that point instead, and the launch of its Generative AI Innovation Center takes that one step further.

The program is designed to connect AI and ML experts with AWS customers to help them design and deploy new generative AI products, and has just received $100 million in funding to kick start it which represents more than a quarter of a century of AI investments by the firm.

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