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Android Central
Android Central
Technology
Jay Bonggolto

Amazon eases up on annoying Fire TV video ads

Fire Tv Home Apps.

What you need to know

  • In late 2023, Amazon's big banner ad on the home screen triggered autoplay video ads, disrupting the user experience and causing dissatisfaction.
  • A recent redesign moved ads to a smaller mini-player, reducing screen space taken up by promotions.
  • Automatic playback is also removed; ads now appear with a brief delay, making them less disruptive.
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