Bargain hunters will be pleased to know that Amazon's Prime Day sale is now live, with the two-day shopping extravaganza running until 11.59pm tomorrow (July 12th).
The annual two-day shopping event, second only to Black Friday, is one of the UKs biggest retail events of the year, and we can tell you that this year is continuing to follow the trend.
One of the deals making the biggest splash with shoppers at launch sees a much-loved Ninja kitchen gadget reduced to the lowest price its ever been sold for in the UK. The Ninja Speedi 10-in-1 Rapid Cooker was so popular when it launched earlier in the year that it crashed Ninja's website before selling out immediately.
With a recommended retail price of £249, the top-of-the-range air fryer has previously been a serious investment for home cooks looking to create healthier and quicker meals at home, but Amazon has taken £75 off the price for a limited-time Prime Day deal, meaning shoppers can pick one up for £174.99.
The multi-function cooker does everything the brand's other popular air fryer and grill models can, acting as a steamer, grill, air fryer, roaster, dehydrator, saute pan and slow cooker. But alongside that it brings a ground-breaking new fast-cook mode which gives the much-loved gadget its name.
Ninja always proves a hit with shoppers and two other major products from the brand have also been discounted for the sale.
The brand's 3.8L 4-in-one air fryer has been reduced by half price, taking it down to just £74.99.
The non-stick gadget is ideal for smaller households, cooking between two and four portions and with a fully dishwasher safe basket to minimise cleanup.
Meanwhile Ninja's Woodfire Smoker and Barbecue caused quite a stir when it launched as the first ever outdoor combined air fryer and barbecue.
It's been reduced by £100 to £329.99 for the sale which is the lowest price for the best seller so far.
New deals will be dropping throughout the event, with discounts on top products from much-loved brands such as Shark, Ninja, Elemis, Olay, Oral B, and fashion brands such as Adidas, Levi's and Ugg.
Prime Day event offers Prime members 48 hours of savings, and new deals will drop throughout the event, with discounts on top products from much-loved brands, small businesses, and artisan makers.