Consumer goliath and household name Amazon started selling devices 15 years ago with the original Kindle and revolutionised the e-reader market which has today made them the UK’s no1 e-reading device.
Their tech and products have become a bigger focus for the business and evolved into the juggernaut it is today. Amazon has announced several new products at its annual product showcase as an invite-only, virtual event.
We were invited down to amazon towers in East London to hear what exciting new products and updates to existing ones and what else Amazon has up its sleeve.
A large focus of the event is something Amazon calls Ambient intelligence. This is intuitive tech that is there when you need it and fades into the background when you don’t. This means less screen time or having to worry about constant notifications interrupting your daily life. Amazon claims nearly all their devices will feature some form of this.
