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Benzinga
Benzinga
Business
Namrata Sen

Alphabet Set For Strong Q2 Earnings — But Analysts Warn: 'AI Search Remains Google's War To Lose'

Google,Logo,At,The,Entrance,Of,Its,Headquarters,In,Warsaw,

Alphabet Inc. (NASDAQ:GOOGL) (NASDAQ:GOOG) is set to release its second-quarter earnings on Tuesday. Analysts anticipate robust results, despite concerns over the impact of AI on the company’s core search business.

What Happened: Alphabet, along with other Big Tech companies, continues to invest billions in AI development and infrastructure. However, the rise of AI-backed chatbot alternatives poses a significant threat to Alphabet’s core search business, according to a report by MarketWatch.

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