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The Conversation
The Conversation
Jared Bahir Browsh, Assistant Teaching Professor of Critical Sports Studies, University of Colorado Boulder

Allen Iverson’s 2001 Sixers embodied Philly’s brash, gritty soul − and changed basketball culture forever

Allen Iverson Sixers Muhammad Ali NBA Basketball Bill Russell Philly Jack Johnson Magic Johnson Philadelphia

It’s unusual for a professional sports franchise to plan a yearlong celebration for a team that didn’t win a championship.

But it is also rare that a group of players represents the vibe and culture of a city so accurately as the Philadelphia 76ers did back in 2001.

Throughout the 2025-2026 NBA season, the Sixers will honor the 25th anniversary of their legendary 2001 team. The celebration kicks off with the return of Hip-Hop, the muscle-bound rabbit mascot who debuted in 1998 and represented the team for 13 years. Throughout the year the team will wear jerseys and feature court designs from the 2001 season, and it will honor the team and its star player, Allen “The Answer” Iverson, during a reunion game on Jan. 31, 2026.

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