We're a week into Veganuary - a non-profit campaign that sees hundreds of thousands of people pledge to eat a plant-based diet for the month of January. The campaign is now in it's 10th year, and in 2022, saw 620,000 people take part, with celebs like Brian May, TV presenter Jasmine Harman, wildlife presenter Chris Packham, actor Peter Egan, ‘dragon’ Deborah Meaden and Eastender’s Kellie Bright having pledged a plant-based diet in the past.
Over the years, more and more brands have got involved, launching new menu items like the Greggs sausage roll and McDonald's McPlant, with supermarkets expanding their plant-based offering to cater to those going meat-free.
Seasoned vegans may know exactly what they're looking for when they head to do the weekly food shop, now. But those giving it a go for the first time might feel a little overwhelmed about where to look, what to buy, and which range to go for.